LinkedIn

The Latest Industry Knowledge
29 Jan
LI reboot
Does your LinkedIn Profile need a reboot?
Category: Corporate, LinkedIn, LinkedIn For...
The new year is a great time to take stock of everything and your LinkedIn profile should be on that list. Over the last 12 months, LinkedIn has seen many changes, you can read ...
18 Jan
6 reasons
6 Reasons You Don’t Need a Social Media Policy (But Why You Probably Should)
Category: Corporate, LinkedIn, LinkedIn For...
Social media has become a huge part of modern life, cementing itself in both our personal and professional everyday activities. While it is a great way to connect and nurture ou...
17 Jan
5 essentials
LinkedIn Company Pages: 5 Essential Elements To Make The Most Of Your Company Page
Category: Corporate, LinkedIn, LinkedIn For...
I previously worked with a client who was setting up her own business and a new sales team. The client wanted to set up both a personal profile and a company page and asked what...
19 Nov
Key changes
2020 LinkedIn Review: The key changes that will impact your business.
Category: Corporate, LinkedIn, LinkedIn For...
LinkedIn has been busy, busy, busy rolling out the changes and updates this year while experiencing growth. In Q1 of 2020, LinkedIn sessions increased 22 per cent year-over-year...
19 Oct
Social Media Policy: Is it required?
Category: Corporate, LinkedIn, LinkedIn For...
Social media has become a key tool for brand development and networking in the modern business landscape. Social media as a form of marketing is now so commonplace that companie...
28 Sep
What does your LinkedIn banner say
What your LinkedIn Banner says about you
Category: Corporate, LinkedIn, LinkedIn For...
By now, most people know all about the importance of a LinkedIn profile picture and banner. But are you utilising the banner picture on your LinkedIn profile? It’s located acros...
16 Sep
How to use LinkedIn to market events.
Category: Corporate, LinkedIn, LinkedIn For...
2020 has seen a shift in how businesses market their events. Many member or community-based organisations have had to look alternatives to in-person events and alternate ways to...
07 Sep
LinkedIn Company pages
Use LinkedIn Company Pages For Business
Category: Corporate, LinkedIn, LinkedIn For...
Did you know that only 57% of companies are using LinkedIn company pages? I recently worked with a client in Brisbane who was running a LinkedIn strategy through their personal ...
08 Jun
KC Article_dwelltime2020
How the LinkedIn algorithm updates affect you and your business
Category: Corporate, LinkedIn, LinkedIn For...
As you may be aware, LinkedIn uses algorithms to determine what appears in the members’ feeds. In May 2020, LinkedIn shared how time distribution spent on the feed has changed h...
01 Jun
KC Article Header _LI in todays world
5 steps to market yourself in today world
Category: Corporate, LinkedIn, LinkedIn For...
Without access to face-to-face training, I have been running some free LinkedIn Masterclasses on how to use LinkedIn to market yourself in today world. Over three sessions, t...